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Help to shape future of Lincolnshire’s £1.9bn visitor economy

COULD you help shape the future of the visitor economy in Greater Lincolnshire?

Help to shape future of Lincolnshire’s £1.9bn visitor economy

People with passion for the area working in or alongside the tourism industry, and keen to help boost its value, are being asked to play a strategic role on an influential new board.

The Greater Lincolnshire Local Enterprise Partnership is setting up a Visitor Economy Board to support the sector and shape the future.

It is looking to recruit 15 private-sector leaders to sit on the new body, which will report in to the main board of the Greater Lincolnshire LEP.

The visitor economy is made up of the businesses and services which support visitors who come to the area for a variety of reasons: for holidays and day trips, on business or to visit relatives and friends.

​Cleethorpes has a key stake in this, with North East Lincolnshire Council a member of both Greater Lincolnshire and the Humber LEPs.

Ursula Lidbetter, pictured right, chair of the Greater Lincolnshire LEP, said: "The visitor economy is worth over £1.9 billion a year to the Greater Lincolnshire economy, supports over 39,000 jobs and has long-term growth potential.

"More than 31 million people visited Greater Lincolnshire's world-class visitor attractions in 2015, including Lincoln Castle and cathedral, the Lincolnshire Wolds and the vibrant coastal resorts of Cleethorpes, Mablethorpe and Skegness – the UK's fourth most popular holiday resort.

"The role of this board is to shape and influence the visitor economy strategy to ensure that we have the right services to meet the needs of visitors and to grow this sector of our economy. We are looking for talented and experienced individuals who can help drive this agenda for the benefit of Greater Lincolnshire."

The LEP already has boards which focus on food, investment, employment and skills, and water management.

The posts are voluntary and successful candidates will be asked to attend two to three meetings a year and provide information relating to their sector.

For more information emailing or call Nicola Radford on 07500 992115.

The deadline for applications is March 17.

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