You can now buy Cleethorpes Pale Ale from Lincolnshire Co-op stores
10th October 2017
The bubbling popularity of a local brewer’s bottled beers has frothed over into the big time with its ales soon to be stocked in stores around Lincolnshire.
Axholme Brewing Company has seen its stock rise enormously in recent times with growing demand leading to a surge in craft beer sales.
From this month, two of the Crowle brewer’s most popular products will make their way onto the shelves of all Lincolnshire Co-op stores as part of the chain’s Love Local range.
The 3.8% Best Bitter is described as a “traditional English bitter packed full of bittering and aroma hops” and has been part of the brewery’s core range since its creation in 2012.
However, it was Cleethorpes Pale Ale that really put the brewery on the map both locally and nationally, and it is now their best-ever selling beer. The easy drinking pale ale is made with sea buckthorn which gives a sweet undertone to this refreshing and popular brew.
Head brewer Mike Richards is excited about the partnership and believes Lincolnshire Co-op have a lot in common with the brewery.
He said: “Like us, Lincs Co-op love local. I have always tried to use locally sourced ingredients in the beers I brew and as a company we always look to work with local suppliers.
“We are very proud to be part of their fantastic Love Local range and we look forward to seeing our beers in their stores. It’s another exciting step forward for the business in what has already been a very busy year for us as we continue to grow.”
Pleased to be adding the beers to the chain’s store, Lincolnshire Co-op deputy supply chain manager Judy Lyon said: “The Love Local range is our way of raising a glass to food and drink producers around our trading area.
“We’re proud to stock a variety of products in the range all made by producers in our area, from Lincolnshire eggs, cheeses and meat products to ice cream, beers and gingerbread.
“These hearty brews by Axholme Brewing Company are a fantastic addition and will be stocked in the majority of Lincolnshire Co-op food stores from October, so shoppers can easily ‘hop’ in for a bottle or two.”
The Axholme Brewing Company was founded in 2012 and along with a core range of four beers, produces a monthly seasonal guest ale, and bespoke beers.
Its drinks are sold at specialist shop Message In A Bottle, in Cleethorpes, as well as a number of bars and restaurants across the area including Tale Of Two, Moon On The Water, The Barge, The Ship Inn, the Humber Royal Hotel, and the No 1 Pub.
News Courtesy: www.humberbusiness.com