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Seaside grants available to improve Cleethorpes’ tourism offer

FOLLOWING last week’s grants for the Armed Forces Major Events team, Ebb and Flo and others, the new application round has opened for community groups, businesses and events organisers who want to help improve the tourism offer in Cleethorpes.

Seaside grants available to improve Cleethorpes’ tourism offer

A total grant pot of £170,000 is available as part of the government’s Coastal Community Fund Initiative.

CoastNEL, a group representing businesses and community organisations, supported by the council, secured £3.8 million to make changes to the resort’s infrastructure, including enhancing and upgrading some of the public areas and spaces around the High Street, Sea View Street and Alexandra Road, as well as £170,000 to allocate to encourage community events and deliver new business initiatives. It aims to help extend the tourist season and build on the existing events programme.

There are three different types of grant available:

Up to £500 for small community groups looking to put on small scale events or activities
Up to £1,000 for businesses to work together to put on public events that will boost trade, increase footfall and enhance the existing events programme, for example, food and drink fairs and artisan markets;
Up to £15,000 for professional events providers looking to bring new and imaginative visitor experiences into the resort that will attract more people and ideally extend the tourism season. These experiences will promote Cleethorpes as a destination location with a variety of arts, cultural, heritage and sporting events.  The grant must include match funding, attract large numbers of visitors and complement the existing events programme.

Councillor Matt Patrick, North East Lincolnshire Council’s portfolio holder for tourism, said: “This is a great way of encouraging more people to visit Cleethorpes and see the changes that will be happening in and around the resort.  "Working with partners such as CoastNEL we have been looking at ways of extending the season and bringing visitors into the resort all year round, this is the first stage in that process.”

Read more: Cleethorpes celebrates £7.2million of improvements, events and investment

This is the second of three rounds of funding windows and the events must be delivered by October 2019.  Applications for this round must be submitted by May 31.  

Chair Lawrence Brown said: “The Government has made it clear that this money can only be used for these types of projects and has to be allocated wisely.  As long as an event complies with the necessary health and safety then we are making it as simple as possible for someone to apply for the funds.”

For more information, or for application details, visit

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